Welcome to episode number one of the Game On Girlfriend podcast!

OMG. I just wrote that you’re listening to episode number one of the Game on Girlfriend Podcast! It’s here! It’s here!

I’m SO excited to bring you my new podcast. But before we jump in, let’s talk about something pretty obvious, shall we?

I ‘m very clear that the world did not “need” another podcast. And, sometimes, we have to listen to what other people tell us, right?

It’s one of my absolute joys to get to speak across the nation at large and small events, with business of all sizes.

And after I finish speaking, I get to meet the women afterwards I invariably get questions like:

“What’s your podcast? I mean you have a podcast, right? Please tell me you have a podcast!”


“Can you just come home with me, please? I need to keep your voice in my head all the time so you can keep me on track.”

So after years of hearing comments like this and knowing that I have so much to say about where women are right now, it occurred to me that it’s kind of impossible for us to have too much support.

In this episode I’ll be talking about branding. It’s something you hear a lot but we’re not always given practical ways to actually apply it.

I’m also going to talk about the singularly horrific and specific to human feeling regret. I’ll talk about what it is, and how you can avoid it.

Then I’ll wrap up by letting you know what I see coming up for women in the year 2020.


So, as my daughter says in the podcast introduction, this is not your practice life.

I love that phrase I think that’s so fun it’s a great way to remind us that his is our life! Right now…today.

And the other thing I know, is that you found this podcast for a reason. There’s a reason you’re listening right now, today, and I hope it’s of use to you.

So, I’m first in foremost a business mentor. And what that means is I support women in starting businesses that they love or starting businesses when they’re not sure what businesses they should start.

I help them maintain those businesses and then I help them grow those businesses.

In addition I’m hired often by corporations to come and speak to leadership teams around the country.

Now, you should know that in my family, we love media. We just love it, and we take it pretty seriously.

Friday night it’s pizza movie night at our house. As the kids of gotten older, in full disclosure it’s been harder and harder for us to agree on which movie to watch, but pizza movie night is sacred in our house even though sometimes it becomes Chipotle movie night that’s OK. We let that slide as long as the movie part doesn’t change.

One of the things my husband and I started doing when we were first married and I was pregnant with our oldest child. And one of the shows we loved to watch was The West Wing.

C’mon. It’s so good.

And in one of my favorite scenes of that show, the President is about to go on stage to debate for his re-election campaign.

Around him are all of his advisers and his wife and have a awesome phrase it they always say to him is he’s getting ready, “Game on.”

They say that and they look him in the eye he gets excited they get excited. Then everybody leaves the room and he’s left alone with his wife, played by the beautiful Stockard Channing, and they start talking.

He says I wish I had joshes tie because that I had a lot of juice in it. She says, “I know you’re going to be fine.” And then she looks him right in the eye and says, “Game on boyfriend!”

And the exchange of love the look of love about their faces it always warms my heart, but at the same time it excited me because there he is he’s out there fighting for his position he’s fighting for what he loves and he turns to the person he loves most in the world for encouragement and inspiration and support.

And then, she cuts his tie.

No seriously. She grabs the scissors what’s this tire clean off the whole the whole front part of his tie! He freaks out, looks right at her and says “You’re insane!”

And everybody runs around him and everybody’s flirting and of course he grabs joshes tie and they’re ripping it on there taking the old one off they’re putting the new one on there chasing him down the hall they’re getting ready.

She’s helping you make it look great and just before he goes on stage with his brand new uncut tie.

So I’m here to tell you, the game is on woman. You have a reason for being here. You have something that other people need you have life lessons that other people need and you have a vision that needs to be shared.

I’m going to share one more personal story with you about this and how much I believe in this. Very recently someone I love very much had something horrible happened to her daughter. Her teenage daughter was raped at gunpoint.

I know.

It’s been absolutely horrific. But she called me the other day, and said through tears, that every person that’s helped them, every single one, has been a woman.

The detective, the doctors, the nurses and the case workers. And she said to me, “I know that all of these positions and programs exist because a woman before me went through something like this, and she had to do it alone. I know that all of this exists because a woman made it happen.”

That’s “Game on” means to me. That’s what I’m talking about. You have been given the talents the experiences that hobbies the expertise that you have been given because somebody out there need to you. That is a promise.

I’ve seen it over and over and over again and this recent harrowing experience has shown me more than ever.

What happens to the state of the world when women start saying and doing the things that need to be said and done just like those who are supporting my loved one?

Could you imagine if you had gone through a situation like that and you were supported that way? How much would that matter to you you can be that person from someone else?

And that’s everything from making the most gorgeous cookies that put smiles on peoples faces to being the best massage therapist to being the best seamstress.



So let’s talk about regret.

Regret is a singularly horrific feeling that is special and unique only to human beings. And we have it as human beings because we have the ability yes to look back, but also we have the ability to remember. Animals don’t have that ability, because they don’t have language so they can’t lock a memory and look back and evaluate it.

We can. And if we’re not happy with what we see, it can be incredibly painful. And that pain happens because we don’t associate our current actions with future regrets.

Let me say that again.


I want to share with you a moment of my absolute favorite story it’s Charles Dickens a Christmas Carol, and lucky for me I probably don’t have to give you too much background on that story because it’s pretty well-known.

The story opens with the current day Ebenezer Scrooge, alone in his office slaving away for more money. He’s horrible to the people that he deals with he’s always raising his prices and gouging people he’s creating monopolies he’s making it very difficult for people to grow in partnership with him or around him or even want to be around him because he so awful.

On the night of Christmas Eve his old business partner comes to him as a ghost, and says you have a shot at redemption here buddy. And Ebenzer says, basically, yeah whatever I’m fine. I don’t even think you’re really here.

They have a fight, the ghost leaves, leaves good times. So now it’s Christmas Eve and those of you that know the story the first ghost to come and visit avenues or Scrooge on Christmas Eve is the Ghost of Christmas Past.

And there is one specific moment where he’s with the Ghost of Christmas Past that I think is the most impactful, and I think it’s one of his beautiful pieces of literature because it points exactly to the pain of regret and how it happens.

Current day Ebenezer Scrooge starts hanging out with the Ghost of Christmas Past and she takes him to a Christmas party when he was an apprentice. He was in his late teens early 20s and he’s dancing at the party and he sees a girl named Belle and they look at each other across the room, they’re giggling and smiling and they’re having those awkward teenage conversations that only teenagers can have when we think other people are cute.

So awkward, but very endearing, and by the end of the night our sweet young Ebenezer sneaks a little kiss from Belle under the mistletoe. That night his friend start teasing him, “Oh she’s way too good for you! You can’t have someone like her.”

And he says to them, “You watch. One day when I’ve made my fortune, I’ll be good enough for her.”

That’s where his love of money starts. Right there. It was born out of a great thing, it was born out of love. He wanted to go make more money to be with a woman he loved.

Cut to: the Ghost of Christmas Past takes present day Ebenezer to another moment. We see Belle, she looks a little bit older, sitting on a bench in the snow. She’s waiting for Ebenezer, who’s late.

As he arrives, flustered and hurried, she turns to him and asks him if he would seek her out now, a dowerless girl, with nothing but herself to bring to the marriage. Ebenezers answer is too safe for her. He simply says, “So you think I would not then.”

Right there, she “releases” him. She says that money has replaced her in his heart, that their contract is an old one, and then she says it. The line that we all need to hear as we make small decisions on a daily basis:

“May you be happy in the life you have chosen.”

And she gets up and walks away. That was the moment. That was the moment his connection with the best of himself and with humanity, was broken.

Current day Ebenezer turns to the Ghost of Christmas Past and says, “I almost went after her.”

The ghost laughs at him and says, “Almost carries no weight in matters of the heart.”

Oh man. Ain’t that the truth, though! And it’s true for you, too!

I don’t want you living a life of “almosts”.

  • I almost wrote that book.
  • I almost got healthy.
  • I was almost to mom I knew I could be.
  • I was almost started that podcast.
  • I was almost the spouse I knew I could be.
  • I almost started that business.
  • I almost started that leadership program.

The list can be long.

You were given your dreams, your nudges, for a reason. Don’t live a life of almosts.


And that leads us beautifully to what I see for women in 2020.

We’re seeing corporations change their relationships with employees and customers. We’re also taking a new look at our food supply and how we’re dealing with our food, and what’s going on with our water supply, and how are we choosing to take care of each other.

And what I see happening in 2020 is a sense of indignant rage, a moment of truth-telling. Now I’m not talking about what happened in the 60s and 70s, where we took to burning bras, but we’re almost doing it with more of a look-you-straight-in-the-eye whisper, “Don’t mess. You’re either coming on board or you can get out of the way.”

So that’s what I see happening, and again, while there’s a burning rage, it doesn’t feel “angry”. I think it’s defiant, and I think it’s very clear, but I also think it’s really exciting.

Reese Witherspoon was recently talking about her role in her company and how important it is that you surround yourself with friends that are there for you, that you read the books that you want to read, to take the courses you want to take to be around the kind of people that you want to be around, to go to the conferences that you want to go to.

Now is the time.

I’ll leave you with this little thought:

This is not your practice life. You are not promised tomorrow. I’m not promised tomorrow.

So I want to ask you what can you do today after listening to this podcast that you were not going to do.

If you’d like to know a little bit more about who I am and what I do head on over to Sarah Walton.com again Sarah Walton.com and check it out.

Until next time, remember: This is not your practice life. The Game. Is. On.


  1. Marla Sacks on January 28, 2020 at 7:05 pm

    game on girlfriend! way to go Sarah!

    • Sarah on January 30, 2020 at 10:39 am

      Thanks so much Marla! Glad you enjoyed it. xo

  2. Susan Vernicek on January 30, 2020 at 1:29 am

    Great job Sarah! I love it and am so excited for you!

    • Sarah on January 30, 2020 at 10:40 am

      Susan! We’re pretty excited over here, too. 🙂 Here’s to an amazing year in 2020! xo

Leave a Comment